River Cruises Aren't Cancelled, They're Complicated |Ep 174
River cruises aren't cancelled this year, they're adjusting, and that distinction matters more than most advisors are giving it credit for. In this episode Glenda breaks down how to actually talk to clients about water level disruptions, whether they're already booked or still deciding, without panicking them and without torching your own sales down the road. She uses her own backyard as the example: an Alberta town that went from drought warnings and lake level maps in March to 19 inches of rain by June, proof that conditions change fast and your messaging needs to be built for that reality, not for the panic of the moment.
Listen to Angela Hughes on YouTube on water levels: https://youtu.be/STjy91agNfs?si=7JNGysjyqR1P9_9n
Additional Links:
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